For two-sided marketplaces
Marketplace promo video that sells both sides in 60 seconds
A marketplace only works when buyers and sellers both show up, and a wall of text on your homepage does not convey that momentum. Rendrio reads your URL, captures your listings and interface, and builds a promo video that frames the supply, the demand, and the value exchange with voiceover and music.
rolling
Scene 01 · Hook
The film Rendrio would cut for a Marketplace
01
Hook
02
Problem
03
Solution
04
Features
05
Proof
06
Call to act
The problem
You have to pitch two audiences at once
Sellers care about reach and payouts, buyers care about selection and trust. A single static landing page struggles to speak to both, and your promo needs to show the flywheel where more sellers create more choice for buyers, which is hard to freeze in one image.
Listings look empty in a screenshot
A marketplace lives on browsing, filtering, and discovery. One flat screenshot cannot convey a busy catalog or the search experience, so prospects cannot tell whether your platform has the liquidity and inventory they need before they sign up.
Trust is the whole sale
Marketplaces run on reviews, ratings, and secure payments. New users hesitate without social proof, but explaining escrow, verification, and buyer protection in cold copy reads as boilerplate instead of the reassurance a first-time buyer actually needs to convert.
What a Marketplace video is for
Seller acquisition ads
Generate a video in the pitch tone that speaks to supply side value: bigger audience, easy listing, fast payouts. Run the 9:16 cut on Reels and TikTok where creators and small sellers spend their time deciding where to list.
Buyer trust explainer
Use the explain tone to walk through how browsing, buyer protection, and reviews work. Embed the 16:9 MP4 on your homepage so first-time visitors understand the safety of transacting before they ever create an account.
Category or vertical launch
Launching a new category on your marketplace? Regenerate a short promo highlighting that vertical and the fresh inventory, then post the square 1:1 cut to announce the expansion to both existing and prospective users.
How to make a great Marketplace video
Lead with the value exchange
Your homepage copy should make the buyer and seller benefit explicit, because Rendrio writes the script from your site text. Clear headlines about selection and payouts produce a sharper video than vague slogans about community.
Feature real category screenshots
Make sure your live pages show populated listings and active categories before generating. The analyzer captures what is on screen, so a rich catalog view reads as liquidity while an empty state reads as a ghost town.
Use the social proof scene
Rendrio structures the script around six scenes including social proof. Surface your review counts, ratings, or transaction volume on the site so the analyzer picks them up and the video reinforces trust with real numbers.
Questions
Can the video address buyers and sellers separately?
Yes. Generate two versions from the same URL with different tones and emphasis: a pitch-toned seller ad about reach and payouts, and an explain-toned buyer video about selection and trust. Running side-specific promos usually converts better than one generic clip trying to speak to both audiences at once.
Will it show my actual listings?
Rendrio captures branded screenshots of your live pages, so populated category and listing views appear in the video as motion graphics. It does not scroll-record the site, but it composes real screenshots of your interface so the catalog feels active rather than empty and untested.
How fast can I get an ad for a new category?
About sixty to ninety seconds from URL to preview and two to three minutes to a finished MP4. When you launch a new vertical, regenerate from the updated page and you have a shareable announcement clip the same afternoon, not next week after an editor delivers.
What if I do not have a big budget?
There is no subscription. A free signup gives you three generations and one HD render to test it. Single Render is nine dollars for one HD export, and the Pack is twenty-nine dollars for five generations and five renders across all three aspect ratios. Credits never expire.
Make a video for
See it on your Marketplace
Paste your URL and roll the first take, free.